Archive for the ‘in the news’ Category

Interactivity at Siemens Center

April 1st, 2009 Tags: , ,
| Posted in Events, Movies, Ubiq'window, Ubiqwindow's Installations, in the news | No Comments »

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Siemens inaugurates their City of the Future showroom in Singapore. LM3LABS provided interactivity to Siemens Center, put in action by Belinda and team.

Singapore newspaper Straits Times’ Razor TV covered the inauguration of the new exhibition.

Siemens Singapore has set up a City of the Future Exhibition and Solutions Centre, a focal point for city management officials from across the world to share best practices and experience Siemens’ suite of innovative technologies for city management and sustainable living.

The new centre, together with Siemens’ Global Centre of Competence for City Management which was set up in Singapore last year, demonstrates the value Siemens sees in Singapore as a “living laboratory” to design, develop and implement innovative solutions for global markets. Rapid global urbanisation has led to the demand of new products and services, and companies such as Siemens are able to leverage Singapore’s city environment, its network of partners from both public and private sectors as well as strong capabilities in IT and urban planning to pursue these opportunities.

Courtesy Razor TV and EDB

LM3LABS’ interactivity featured in Shanghai EXPO2010 Magazine

February 11th, 2009 Tags: , ,
| Posted in LM3LABS, in the news | No Comments »

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LM3LABS interactive solutions are presented in February issue of Shanghai Expo 2010, the universal exposition which will happen next year in the city of pearls.

The magazine presents Catchyoo, Ubiq’window, Airstrike and augmented reality from partner Total Immersion.

LM3LABS is official partner of the Shanghai Expo 2010 for interactivity.

The article can be read HERE.

Catchyoo in World Expo 2010 Shanghai promotion

January 1st, 2009 Tags: , , ,
| Posted in Catchyoo, Catchyoo Graffiti, Events, in the news | 1 Comment »

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On December 17th, Catchyoo started serving the promotion of the World Expo 2010 which will happen in Shanghai, China.

A first Catchyoo Graffiti was deployed in the 300-square-meter hall in Tokyo.

World Expo 2010 will gather most countries from May1st to October 31st, 2010. Shanghai expo’s theme is Better City, Better Life. The Chinese version of the event will be at the dimensions of the country, 10x larger than Japanese Aichi World Expo in 2005.

TV Asahi about the future of advertising

October 11th, 2008 Tags: , ,
| Posted in Advertising, Business, Catchyoo, Catchyoo’s Installations , Dynamic signage, Events, Ubiq'window, Ubiqwindow's Installations, in the news | No Comments »

A few weeks ago TV Asahi, one of the largest TV channel in Japan, featured Catchyoo and Ubiq’window in a program focused on the Future of Advertising.

They started analyze what makes us sensitive to advertising: amazement, surprise, and interactivity.
The casting went to Catchyoo and Ubiq’window because they are the perfect examples of those next-gen advertising tools: engaging people in a new relationship with brands and products outside the tiny screen of the PC or mobile.
TV Asahi picked real life examples, shooting Catchyoo installations in Parco shopping centers, one of the largest superstore chain in the world.
On the Ubiq’window side, they selected the Sony-Ericsson installation which associate transparency to touchless interactivity.
In japanese only:


AirStrike covered by CNN

September 29th, 2008 Tags: ,
| Posted in AirStrike, in the news | No Comments »

CNN recently covered AirStrike and the next wave of human-machine interfaces based on touchless technologies.

LM3LABS is a definitive leader in this domain with its stereo vision capabilities applied to museum, showrooms, events and soon on your beloved laptop.

Read the article here.

Lewis Hamilton plays with Ubiq’window

September 26th, 2008 Tags: , , ,
| Posted in Advertising, Dynamic signage, Events, Life!, Movies, Ubiq'window, Ubiqwindow's Installations, in the news | No Comments »

Captured lived on location by Mosaic’s AJ, Lewis Hamilton plays with Ubiq’window right before Singapore F1.


LM3LABS’ vision on Radio France International

September 15th, 2008 | Posted in Business, Catchyoo, Dynamic signage, LM3LABS, People, Podcast, Ubiq'window, in the news | No Comments »

LM3LABS’ Founder and Managing Director, Nicolas Loeillot, was interviewed last Sunday by Radio France International, the worldwide broadcast of the national radio. He had the opportunity to explain LM3LABS’ vision of a computer vision-based interactive world.

The interview is in French and can be listened to here:

 

The program can be found on RFI web site.

Ubiq’window at Singapore F1 Grand Prix

September 9th, 2008 Tags: , , ,
| Posted in Advertising, Dynamic signage, Events, Movies, Ubiq'window, Ubiqwindow's Installations, in the news | No Comments »

After the Tokyo experience (Shizuoka GP in 2007), Hugo Boss tap Ubiq’window again for their promotion at Singapore F1 Grand Prix which will start within 18 days.
Hugo Boss’ storefront will be up for a month and with the use Ubiq’window technology transforms the storefront into an interactive zone which allows the user to find out more about the race through behind-the-scenes clips of the drivers.

The installation made by Mosaic is covered by Marketing- Interactive magazine.

This is a quick movie of last year Tokyo installation:


Riding a beautiful wave!

August 28th, 2008 Tags: , , ,
| Posted in Business, Dynamic signage, LM3LABS, in the news | No Comments »

For many years LM3LABS grow a vision of interactive surfaces: show windows, floors, tables, or objects. This interactivity mixes digital worlds with real life, what some call augmented reality. It is sometimes very difficult to explain our (crystal clear) vision to customers, partners, investors, … even family.

It seems that the most famous IT analyst company, Gartner, decided to help us a bit with their 2008 famous Hype Cycle.

Gartner’s hype cycle analyzes emerging technologies and positions them on 2 axis: 1- How do they attract attention (Visibility or Hype), 2- At what maturity are they ?

In 2008, for the first time, our markets appear on Gartner’s Hype Cycle in the “Surface Computers” and “Augmented Reality”. Surface Computers are nothing else than interactive tables, floors, walls, glass… Our daily bread.

Those 2 technology segments are positioned at the best place: not too emerging, not yet in the Trough of Disillusionment, right before the Hype Peak which is a serious sales driver.

In 2008, LM3LABS is in a leading position on “Surface Computing” and cannot be more ready to ride this beautiful wave announced by Gartner. Still some beautiful years before our market become mainstream (… and low margin!).

AirStrike @ TV

July 1st, 2008 | Posted in AirStrike, Movies, Ubiq'window, in the news | No Comments »

AirStrike was on air on last June 8 on Nitele (the nickname for Nihon Telebi, the Japanese TV, one of the 2 main national channels in Japan).

Guest stars could experience the free air interactivity of AirStrike.  Despite what you might thing this is a prime time science program. Yes I know, Japan is an other planet…

For those who missed this great piece of TV and those who are abroad, here is a recall.