Archive for the ‘Advertising’ Category

Marlboro deploy AirStrike for interactive campaign

February 16th, 2010 Tags: , ,
| Posted in Advertising, AirStrike, Movies | No Comments »

Marlboro deployed AirStrike in Eastern Europe for better attraction of their interactive campaign.

Interactive booth were deployed in shopping centers.

An other campaign with happy customer Philip Morris.

The campaign was managed by JustPromo.

Philip Morris’ Augmented Reality Campaign

September 15th, 2009 Tags: , ,
| Posted in Advertising, Augmented Reality, Dynamic signage | 2 Comments »

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Philip Morris Japan currently run a promotion campaign using Augmented Reality.

12 couples of ladies equipped with tablet PCs wander in streets and meet with smokers to present a new Philip Morris product using Augmented Reality.

The augmented reality content is triggered by “markerless” images (there is no big black and white markers but normal pictures) and is scripted to leverage users’ actions: left tilt triggers a specific message while right tilt will trigger an other content. The 3D content uses extended graphic rendering like 3D motion, reflection, glow, etc…

Because of Japanese laws and Philip Morris’ policy only 20+ year old viewers can watch this movie. Please enquire to LM3LABS to get your password (info at lm3labs.com).

Create the future you want. In Singapore.

June 16th, 2009 Tags: , ,
| Posted in Advertising, Dynamic signage, Events, Movies, Ubiq'window, Ubiqwindow's Installations | No Comments »

Insurance giant Aviva made noise in Singapore with their “Create the future you want.” campaign based on ubiq’window 200.

The monumental Out-of-Home campaign lets visitors design their ideal life which is displayed in real time on the front of Vivo City building.

Cameras inside the touchless kiosks also record users real-time thru the interactive surface.

Please enjoy it in full screen as it is an HD movie.

AirStrike Interactive Mirror in Hong Kong

May 26th, 2009 Tags: , ,
| Posted in Advertising, AirStrike, Dynamic signage, Events, Movies, Ubiq'window, Ubiqwindow's Installations | No Comments »

Hong Kong jewelery shop, WCJ, has deployed an innovative interactive mirror on which people can browse contents or check how they look with WCJ products.

Free-air finger tracking AirStrike is seamlessly integrated into the ceiling and customers interact by pointing at the mirror, in the air, at distance.

AirStrike tracks their hand motions. A great example of interactive architecture deployed by local partner Tech Vision.

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Catchyoo Face Tracker unveiled

May 20th, 2009 | Posted in Advertising, Catchyoo, Catchyoo Face Tracker, Catchyoo’s Installations , Dynamic signage, Face Tracking | No Comments »

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LM3 LABS unveil patented Catchyoo Face Tracker, an innovative digital signage solution for shop window interactivity.

Catchyoo Face Tracker tracks faces of passing people for creating eye-catching interactivity with digital content. Faces become pointers which trigger events and follow people.

Catchyoo FT’s patented technology  is robust to urban environments like busy sidewalks, changing light conditions, night and day,…

Catchyoo Face Tracking is multi-user and leverage information like distance from screen, speed, direction, changing directions, number of watching people, groups, etc…

Catchyoo Face Tracker can be associated to most display technologies: projection of course but also LED, Plasma/LCD, etc…

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JCDecaux deploys ubiq’window-based abribus

April 18th, 2009 Tags:
| Posted in Advertising, Dynamic signage, Movies, Ubiq'window, Ubiqwindow's Installations | 1 Comment »

logojcdJCDecaux, one of the world’s leading outdoor advertising companies, started deploying interactive abribus (bus stop shelters in Sweden) based on ubiq’window.

In the first stage, the Abribus let people find lines and connection by entering destinations or lines. In next steps advertising will be proposed to passengers: ad-games, interactive ads, edutainment, etc…
The interactive digital signage content can be remotely updated by a 3G connection.
Ubiq’window’s computer vision technology is the best fit for this usage as it resist Swedish street conditions and it is crowd-proof.
Installations are made by ubiq’window distributor in Sweden, Touchme.

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the tactile vending machine experience

March 20th, 2009 Tags: , ,
| Posted in Advertising, Dynamic signage, Events, Movies, Ubiq'window | No Comments »

Vending machines are poised to evolve and enter into the digital era. This is a project for a large cigarette company. This is a touchless, yet tactile cigarette vending machine for clubs.

It mixes digital interactivity on holographic media to tactilised real objects. Clients select their cigarettes by touching the real cigarette box thru the glass window. They can also interact with the holographic image at the center, play games, get news and services.

Payment is made with RFID payment card called Felica IC Card embedded in Japanese mobile phones.

Based on computer vision system ubiq’window, the machine is flexible and can be adapted in a few seconds to new brands and contents.

Please enjoy HD with full-screen mode.


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Interactive Augmented Kiosk

February 20th, 2009 Tags: ,
| Posted in Advertising, Augmented Reality, Business, Dynamic signage, Events, Movies, Ubiq'window | No Comments »

When touchless interactivity of ubiq’window meets augmented reality it makes next gen kiosk.

ubiq’window brings interactivity to the full width of the kiosk: take a brochure and it will trigger the right augmented reality application. Printed materials, stickers and shapes are invisible interactive zones triggering other contents. The plasma screen is fully interactive as covered by ubiq’window optical sensors.

Enjoy HD with this movie in full-screen.

Augmented Reality for Retail, Events and Publishing

January 13th, 2009 | Posted in Advertising, Augmented Reality, Business, Dynamic signage, Events, Slide Presentations | No Comments »

We recommend to use the full-screen button to watch the below slides.

LM3LABS and TOTAL IMMERSION ink Partnership

December 19th, 2008 Tags:
| Posted in Advertising, AirStrike, Augmented Reality, Business, Dynamic signage, Events, LM3LABS, Movies, Ubiq'window | No Comments »

LM3LABS and French Augmented Reality leader Total Immersion decided to go together after the Japanese and South East Asian markets.

Integrated solutions will let customers get LM3LABS’ touchless technologies like AirStrike or Ubiq’window, with Total Immersion’s augmented reality software.

The joint strategy targets Events, Interactive kiosks and online-offline publishing.