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JCDecaux deploys ubiq’window-based abribus

logojcdJCDecaux, one of the world’s leading outdoor advertising companies, started deploying interactive abribus (bus stop shelters in Sweden) based on ubiq’window.

In the first stage, the Abribus let people find lines and connection by entering destinations or lines. In next steps advertising will be proposed to passengers: ad-games, interactive ads, edutainment, etc…
The interactive digital signage content can be remotely updated by a 3G connection.
Ubiq’window’s computer vision technology is the best fit for this usage as it resist Swedish street conditions and it is crowd-proof.
Installations are made by ubiq’window distributor in Sweden, Touchme.

photos

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This entry was posted on Saturday, April 18th, 2009 at 2:43 pm and is filed under Advertising, Dynamic signage, Movies, Ubiq'window, Ubiqwindow's Installations. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “JCDecaux deploys ubiq’window-based abribus”

  1. JC Decaux puts its Swedish digital bus shelters to work - Digital Signage Central Says:
    April 22nd, 2009 at 10:08 am

    [...] interactive abribus at Brunsparken from TouchMe on Vimeo. Google Alerts popped up a piece from LMSLabs about JC Decaux’s efforts in Sweden, putting up interactive bus shelters with the help of the [...]

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