Samsung touchless campaign expands to SE Asia

Samsung Omnia’s launch campaign, ignited in Singapore, is a real hit and now expands to other countries in the region.

Here is how it looks in Jakarta, Indonesia. Users can use the touchscreen features of the phone or call special contents via the printed buttons on sides as Ubiq’window brings interactivity to non-digital elements as to any kind of digital screens.

Simulating the real feeling of the phone would have been impossible with a touch panel technology as sizes are significantly increased. Only a touchless technology could simulate the real user feeling.


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