Archive for July, 2007

Catchyoo for Korean stars in Tokyo

July 29th, 2007 | Posted in Catchyoo, Catchyoo’s Installations , Events | No Comments »

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2 large Catchyoo are deployed in Tokyo Dome for the FACE (Forever Asian star Culture Expo) event. FACE is a 1 month event about Korean TV and music stars and TV soap opera programs.

Korean TV stars are extremely trendy in Japan as they have hundreds of thousands of fans all over Japan.

Stars like Ha, Ji Won will be there playing with Catchyoo.

The event opens on August 1st, until August 20th.

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Catchyoo at Bridal Fair in Tokyo

July 28th, 2007 | Posted in Catchyoo, Events, Movies | No Comments »

Some images of Catchyoo at Bridal Fair Tokyo this week.

New fresh look for LM3LABS web site

July 27th, 2007 | Posted in Business, Catchyoo, Ubiq'window | No Comments »

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LM3LABS.com
web site comes with a new, simple and direct look.

This new design is aimed at reflecting LM3LABS’ position as a  reference on the computer vision interactivity market. It also reflects our culture and philosophy: simple, transparent, and quality-oriented.

Multilingual like our team, the site comes today in English and Japanese. It will come in Chinese, Russian and French flavors soon.

It also integrates RSS technologies so that customers, partners and investors remain informed about latest good news.

Products are still treated in separate web sites, giving partners the flexibility to use those sites more independently.

Bookmark it now: www.lm3labs.com

Catchyoo makes it in Animated 3D

July 26th, 2007 | Posted in Catchyoo | No Comments »

BadgeblogIn order to fuel Catchyoo’s market leadership, LM3LABS launch a new product line: a 3D Sequences Library which can be used in Catchyoo in 1-click.

This library of 3D sequences can be integrated by LM3LABS partners in order to create advertising campaigns or events in a few minutes, without Flash or other complexe software development.

The library starts with funny characters like: a dog, a cat, a snake, a frog, moles,… but also product presentation oriented animations: presents, boxes, or entertainment oriented elements: bombs, fireworks,…

The library can also be complemented by on-demand characters.

LM3LABS strongly stick to its original idea: provide a tool that partners around the world can use easily, without expertise, at low costs.

Catchyoo in Press

July 24th, 2007 | Posted in Catchyoo, Catchyoo Graffiti, in the news | No Comments »

MktginteractO2’s Catchyoo campaign is featured in Marketing-Interactive magazine.

Interactive Wall: Catchyoo Graffiti for O2 in Singapore

July 21st, 2007 | Posted in Advertising, Catchyoo, Catchyoo Graffiti, Dynamic signage | No Comments »

Mobile operator and Telefonica branch, O2, deploys a leading edge interactive out-of-home
campaign in Singapore in association with JCDecaux, TEQUILA/Singapore
and based on Catchyoo Graffiti.

Catchyoo Graffiti, a large
interactive projection on the wall, brings interactivity to a wall and
engages every passers-by, inviting them to play with the surreal
patterns and changing colors of the products.

"Through our
media partners, JCDecaux and CitylinkMall, we believe we have a
showcase that paves the way in terms of positioning a premium product
on a large interactive canvas. I believe it will go a long way in
raising O2’s profile by reaching our desired target audience in
Singapore
" tells Sanjay Sabnani, VP of Brand and Marketing, O2 Asia Pacific and Middle East.

Sabnani
attributes the success of the campaign to the close partnership between
various suppliers, agencies and O2 to deliver the best solution across
media, creative, production and execution. Catchyoo Graffiti was
integrated by Mosaic Solutions.

"I am very pleased by the results and how well it has resonated with the target audience." says Sabnani.

This interactive advertising campaign can be seen at CityLinkMall.

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Natchos, Tequila and Catchyoo

July 18th, 2007 | Posted in Advertising, Business, Catchyoo | No Comments »

Catchyoo continue to expend worldwide.

Catchyoo is currently deployed in Mexico in many shopping centers.
Why in Mexico as our main competition is in North America?
The reason is deep into the Catchyoo concept. Catchyoo lets partner companies to create ad campaign in minutes while the competition needs weeks of costly development for campaigns which are, by definition, restricted to top end companies.

At USD 10.000 per campaign our competition makes the business not sustainable to regular partners.
With Catchyoo they can maximize their margin by proposing campaign at a new type of customers, with lower budget but faster decision cycles.

“Bring Advertising to the People !!”… sounds like a South American revolution slogan.

Acuvue series go to Australia

July 10th, 2007 | Posted in Ubiqwindow's Installations | No Comments »

Once again Acuvue (a Johnson & Johnson brand) was associated to Ubiq’window.
This time its was in Australia.

Realization by CommandAustralia.

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