Ubiq’window recently used by Heineken.
Heineken is a good client of LM3LABS’ product as they deployed Catchyoo in Taiwan late last year.

Ubiq’window is a great interactive digital signage for brand promotion as it engages users in a unique personal experience with no equivalent: a large screen, touchless, interactive, very responsive.

Basically this is the "thing you cannot miss" in an event and whatever one can plan an event this is what is wanted by event planners.

(c) Picture Brief Advertising and Marketing.

… or was it its delicate overlays, deep impressions, shiny colors, smooth motions?