Smoking in Japan is not a small thing. Investments in Tobacco advertisement are huge. It is the war of brands.

Last week, Kent (a B.A.T. brand) created a entirely new smoking area cabin on a busy Japanese highway service area.

Inside, Catchyoo iTables and Catchyoo Playground let smokers spend entertaining time while sacrifying to their addiction. The result is beautiful. Additional pictures are in Catchyoo’s Photo Album.
B.A.T. will renew the experience on December 15^th in Ginza as part of a first event out of a series for 2007.

Contact distributor Koyo Industries for more information about Catchyoo integrations for B.A.T.

Here are some recent
installation pictures of Ubiq’window from the last
days.

Ubiq’window is used by Acuvue in Singapore’s latest (and
beautiful) shopping center VivoCity.

This is the second time the
Johnson+Johnson’s brand uses Ubiq’window. Previous version was in Taiwan. 

Japanese pharmaceutical company
Banyu also used a large
Ubiq’window to present their latest products.

Larger size pics in the
Ubiq’window’s section of the photo album. Installations made by im3asia.

Image and customers’ perception are critical for the automobile industry.  Their showrooms are the first relationships they establish with future customers.
Citroen has a tradition of innovation and their showrooms must reflect this image of innovation.

Citroen adopted Ubiq’window in their showrooms in Singapore in order to offer them a unique experience.

Installation
was completed yesterday but the official opening is December 1^st.
Pictures will be published at this time. Stay tuned…

The project was managed by Belinda and AJ.