Catchyoo’s web site is now available in traditional Chinese to support the fast development in Taiwan.
Catchyoo is distributed by EPSON/Jetprint based in Taipei. Ask for Phil!

Other versions of the web site are English, Japanese, simplified Chinese (PRC).

BBC publishes an article about the future of advertising : "Technology lets ads get personal". (VIDEO)

• The article starts with the need to be "Ubiquitous", a concept that we grow since 2003 with Ubiq’window.

• fine-tuning of message depending on the time of the day (our note: Catchyoo scheduling and we would had ‘depending on location’ with Catchyoo Media Channel).

• Comment from UK-based Porterscope’s Jame Davies:"We do know that if consumers interact and actually
  get involved with advertising campaigns they are much more likely to
  remember what they’ve come across. A lot of that is due to the psychology of advertising,
  and the fact that by getting people interacting it actually sparks an
  emotional response in the brain as opposed to a purely intellectual
  response."
  (our note: this is the founding idea below Catchyoo).

• An other Tim Philips states:"interactive advertising, where we make an effort to
  actually receive the information, is great because at least it means we
  are interested. It has to be the future of advertising." (our note: sure, but  we must make the difference between active  interactivity (Ubiq’window ) and passive interactivity (Catchyoo) both are complementary).

• Finally the journalist concludes on the need to catch people and get the message across. This is what we work at with the statistic module that can provide advertisers real usage figures and to fine-tune their actions at the minute level.

All this confirms that dynamic signage has already moved to interactive signage and we are at the heart of it.

Ubiq’window enters today into KDDI’s HQ showroom. KDDI is the second telecom operator in Japan after NTT DoCoMo. KDDI owns the brand and mobile network AU (#2 in Japan). NTT DoCoMo was the historical first customer of Ubiq’window, it was back in early 2004. KDDI installation is far different from DoCoMo’s transparent installation. KDDI prefered frame less interactivity. Both installations bare the same messages: ease of use, speed, freedom, machine-less design, human centric approach.
The project was managed by inspired (by whom really? Uchida Yoko.
For reference, AU from KDDI was also the company partnering with Catchyoo’s customer Casio.

Ubiq’window was featured in advertising magazin "Campaign" in an article about innovative advertisement. Ubiq’window attracts advertzers all over the planet because it bridges a gap between digital content and human natural interaction. The question could be :"why not telling about touch panels". Because Ubiq’window is something else. It is more than just a machine, more than a technology. It is a natural trend. A desire to break free from machines, from cables, from hardware. This trend is worldwide and Eastern Europe is no exception.

Wednesday Catchyoo was featured by Japanese TV channel TV Tokyo in their World Business Satellite program (WBS). WBS is the most regarded program for presentation of new technologies and solutions in Japan.

We expect the edited movie soon, in the meantime, here are some "making off" cuts.

A pretty installation made by Catchyoo distributor INT at Nasu Aquarium in Japan. Nasu is a special aquarium as it displays virtual 3D real size fishes. A strange concept but the result in association with Catchyoo is quite nice and it shows Catchyoo’s capability to integrate movies in the FX as simply as pictures.

As Catchyoo grows to version 1.5 it comes with loads of new features that will be described later. In the meantime here is a glimpse of it.

One of Catchyoo’s new FX: Figure that let you draw your own patterns made of your own particles… in seconds.

Catchyoo and Ubiq’window were featured on Singapore Channel 8 this week end. A quick interview of LM3 (NL) and Belinda from Mosaic Solution (our precious local arm in Sing) + explanation of the 2 technologies.

Channel 8 is the leading channel in Singapore. It is a channel in Chinese but we try to get this audiovisual moments to post it here.